“Whatever it is that Apple wants, one thing is for certain: It wants to conquer the scene without Google as a part of the landscape view.”
News reports speak of Apple wanting to ramp up its software running on its much-touted iDevices, but with a bang; rooting for integration from the China market without the help of Google Maps.
The tech giant, in its Worldwide Developers Conference in San Francisco, expressed its intention of upgrading the software operating on iPhones, iPads, and iPod Touch especially now that the intelligent voice control virtual assistant- Siri- is infused with an innovative mapping technology whose functions can be apt for Chinese iDevice consumers.
In its fervent resolve to create a large margin to its equally formidable tech rival- Google Android- Apple plans to launch a hundred improvements on its current iOS 6 mobile operating system before the year ends. Tim Cook, Apple’s current CEO, kicked the event off as he boasted of the new capabilities of the software especially now that the company has just launched a slimmer yet more powerful MacBook laptop.
Apple has certainly voted off Google Maps from the 1OS 6 package. The company seems to be waging another war with Google as it decides to create a new mapping solution from the ground up and judging from its face value, it looks pretty amazing.
But what exactly is so significant about making your own mapping software?
And Apple has an answer to this. Even though Maps isn’t a direct contributor to big profits and revenue, it can definitely offer and provide links to products and other services such as business establishments and restaurants.
According to Wall Street Journal:
“Later this year, Apple is planning to oust Google Maps as the preloaded, default maps app from the iPhone and iPad and release a new mapping app that runs Apple’s own technology, according to current and former Apple employees. Apple could preview the new software, which will be part of its next mobile-operating system, as soon as next week at its annual developer conference in San Francisco, one person familiar with the plans says. Apple plans to encourage app developers to embed its maps inside their applications like social-networking and search services. Technology blog 9to5Mac earlier reported that Apple will launch its own maps app in its next mobile-operating system.”
The rising question is: Has Apple made a good decision? You see, Apple is slowly ostracizing the ‘outsiders’ from its computing gizmos. It practically wants to have virtual control of the ins and outs of the company’s products.
But the follow up question is that: Are ‘mapping services’ Apple’s cup of tea? Can the tech juggernaut still keep its leadership in the industry as it adopts another technology domain? Can it even trample Google in this area?
So many questions, so few enlightening answers! Should we always hold up under Apple’s mystery!
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